Media Kit
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Audience Profiles
The average female visitor is
38 years old
The average male visitor is
52 years old
2.5M
Monthly Unique Visitors on 10up.com
7M
Monthly Page Views on 10up.com
646K
Facebook Followers
389K
Twitter Followers
72K
Instagram Followers
Why you should choose digital
Source
10up is the leading news source in Sacramento. Making it Northern California’s GO-TO choice to stay informed on anything news, weather, sports & entertainment.
Visibility
All ad units across the site have a viewability percentage of 70% of higher, making “above-the-fold” a thing of the past!
Measure
10up has Measurable ROI! Ads on 10up.com have high click-through percentages against industry benchmark rates.
Digital Ad Specs
| Ad Type | Dimensions | File/Creative Type | Device |
|---|---|---|---|
| Billboard | 970×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Super Leaderboard | 970×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Leaderboard | 728×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet |
| Medium Rectangle | 300×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet, Mobile |
| Half Page | 300×600 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Small Mobile Banner | 320×50 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Large Mobile Banner | 320×100 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Ad Type | Dimensions | File/Creative Type | Duration |
|---|---|---|---|
| Pre-roll | 1280×720 (min) | 16×9 aspect ratio | MPEG4, 3GPP, MOV, VAST, VPAID – Max 30MB | 15 – 30 seconds |
| Mid-roll | 1280×720 (min) | 16×9 aspect ratio | MPEG4, 3GPP, MOV, VAST, VPAID – Max 30MB | Up to 15 seconds |
| Type | Word Count | Placements | Accompanying Banner Sizes |
|---|---|---|---|
| Sponsored Content | 750 – 1000 | 7-day dedicated homepage slot, 3 social media posts | 970×250, 728×90, 300×250, 320×50 |
| Sponsored Email Blast | 250 – 500 | Sent to primary subscriber list of 10,000 | 300×250 |
Our Packages
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Package 1
You will air on 10up Digital Elements including: live streaming, pre roll on site & banners on site.
- 60,0000 Guaranteed impressions
- 50x Guaranteed live streaming
Total Cost: $750K
Package 2
You will air on 10up Digital Elements including: live streaming, pre roll on site & banners on site.
- 130,000 Guaranteed impressions
- 150x Guaranteed live streaming
Total Cost: $1,500K
Package 3
You will air on 10up Digital Elements including: live streaming, pre roll on site & banners on site.
- 220,000 Guaranteed impressions
- 250x Guaranteed live streaming
Total Cost: $2,500K
Our Rates
| Type | Impression Minimum | Cost |
|---|---|---|
| Standard Display | 25,000 | $10 CPM |
| Pre-roll / Mid-roll | 20,000 | $25 CPM |
| Sponsored Content | N/A | $1,000 |
| Sponsored Content Series (3 posts) | N/A | $2,500 |
| Type | Minimum Required Assets | Cost |
|---|---|---|
| Homepage Takeover | 728×90, 300×250 | $1,000 CPD |
| Category/Tag Takeover | 728×90, 300×250 | $1,500 CPD |
| Single Post Takeover | 728×90, 300×250 | $500 CPD |